Transforming Courier Operations with Shiplystic
Background
GlobalTrans Logistics Pvt. Ltd., a mid-sized courier company based in Mumbai, India, faced challenges with inefficient manual order assignment, lack of centralized customer communication, missed SLAs due to routing errors, an 18% Return-to-Origin (RTO) rate, and limited performance analytics. Despite increasing parcel volumes, margins stagnated, and customer dissatisfaction grew.
Objectives
Partnering with Shiplystic, GlobalTrans Logistics aimed to streamline the order lifecycle, reduce operational overhead, enhance real-time tracking, minimize RTOs and SLA violations, and establish data-driven performance visibility across their four hubs.
Solution Delivered
Shiplystic deployed a customized Courier Management System + Aggregator Platform, featuring:
- Centralized Order Management: Auto-import of orders from Shopify, WooCommerce, and WhatsApp with label generation.
- Intelligent Courier Assignment: AI-based allocation of shipments based on delivery zones, agent capacity, and SLA compliance.
- Aggregated Courier API Integration: Access to 10+ courier partners with real-time rate comparison and single-click bookings.
- Smart Routing with Geo-Fencing: Optimized delivery clusters, improving turnaround by 32%.
- Customer Communication Suite: Branded SMS/Email/WhatsApp alerts for pickup, in-transit, and delivery milestones.
- Live Analytics Dashboard: Real-time KPIs, SLA reports, and RTO heatmaps for management.
Results Achieved (Within 90 Days)
- Order Processing Time: Reduced from 4.5 mins/order to 1.2 mins/order (↓73%).
- First Attempt Delivery Rate: Improved from 72% to 89% (↑17%).
- RTO Rate: Decreased from 18% to 9.5% (↓47%).
- SLA Compliance: Increased from 66% to 91% (↑25%).
- Customer Satisfaction (CSAT): Rose from 3.2/5 to 4.6/5 (↑44%).
Testimonial
“Shiplystic helped us modernize our operations in a matter of weeks. What impressed me most was
how seamlessly it connected all the moving parts — orders, agents, customers, and courier partners.
We’re not just saving time — we’re growing faster and smarter.”
— Siddharth Patil, Founder –
XYZ Logistics
Learnings & Takeaways
- Courier businesses can scale efficiently with automation, route intelligence, and seamless customer communication.
- The combination of Courier Management and Aggregator Layer is the future for mid-sized logistics players.
- Modernization doesn’t require reinvention—just the right tools.
